Reach Higer lg
The White House recently launched their "Reach Higher Initiative" with a major social media campaign push, they asked for Kappa to be a major partner in the initiative and Kappa answered the call. 
1st The White House asked for all Chapters to register when and where their College Signing Day Event were happening here. Then on Tuesday, April 26th, they asked that graduating seniors wear the t-shirts or hats of the schools they'll be attending in the Fall and post a picture of them or the school using the hashtag #CollegeSigningDay. 
For more information on the initiative visit